We develop skincare for all skin types that help to protect the health of your skin, now and into the future.
The skin around your eyes requires special care because it is one of the body’s most sensitive areas. Since the area surrounding your eyes is thin, it is usually the area that shows the first signs of aging such as fine lines and wrinkles. This delicate area requires both specialized care and nourishment to prevent permanent damage from intrinsic and extrinsic aging.
The skin surrounding your eyes is one of your body's thinnest and most sensitive places. It's also one of the first to display early indications of ageing, such as fine lines and wrinkles. Such a delicate yet visible area requires the most care and nourishment to ensure you aren't receiving permanent damage due to the environment or facial expressions.
Dark Circles: While they're linked to a lack of sleep, getting eight hours a night isn't always enough to get rid of them, this is because dark circles have a genetic component. Dark circles under the eyes can be caused by many factors, the most common are fatigue, allergies, and iron deficiency.
For some people, dark circles are a genetic or lifestyle thing, dark circles can also be hereditary, from rubbing the eye area (often related to allergies), from thinning or loss of volume under the eyes, dehydration, or poor diet. To help get rid of dark circles make sure you get enough sleep, treat your allergies and eat a balanced diet that includes plenty of leafy greens.
Active ingredients you should look out for include caffeine, which helps to constrict blood vessel dilation and helps to reduce redness. Along with caffeine, hyaluronic acid is great for boosting hydration in the under-eye area (obviously the thin skin around your eyes looks better when it’s hydrated). If you’re looking for other dark circle-fighting ingredients, ingredients such as adipofill’in will provide a lipofilling-like effect, increasing the volume under the eye area, “which effectively plumps and lifts the skin of the darkened area.
This is why an eye serum like our Future Advanced Eye Serum can help with those puffy eyes each morning.
Puffy Bags: under-eye bags or puffiness can occur in younger adults and in older ones too. The most common cause for puffiness in younger adults is from fluid retention and is quite easily remedied with ingredients such as caffeine and ginkgo which along with helping to constrict blood vessel dilation and reduce dark circles, help to reduce inflammatory processes and increase microcirculation to speed up the removal of fluid that is being retained around the eye area. As we age puffy bags can be attributed to a cumulation of fat under the eye as well as skin laxity that causes the fat pads to loosen and droop like bags under the eye area. Our Pure Radiance eye cream is designed to specifically target puffy and droopy eyes to help reduce the appearance of dark circles, puffiness and wrinkles.
As we get older our skin’s connective tissues, collagen and elastin fibres, which lie in the dermis become weakened and our skin loses collagen, and our elastic fibres become weaker and less flexible resulting in a loss of structural support. Ingredients such as stem cells are great to use under the eye area as they help our skin to maintain its youthful characteristics and its ability to build new tissue for longer, delaying skin laxity. Ubiquinone and Cornflower Water are also great as they provide antioxidant protection, and strengthen the skin's natural defences.
Fine Lines and Wrinkles: Facial expressions tend to be the leading cause of those fine lines or wrinkles around the eye area, they are known as dynamic rhytides. They are wrinkles that are formed due to repeated muscle movements (think crow’s feet, forehead, and frown lines. Acetyl Hexapeptide-8 also known as Argireline is effective in reducing the appearance of expression wrinkles, it is a unique anti-wrinkle amino-peptide that is a topical alternative to Botulinum Toxin A. It helps to relax the muscles by temporarily limiting the over-production and release of neurotransmitters that initiate and control the intensity of facial muscle contractions. When the muscles relax, the skin relaxes and flattens, reducing the appearance of fine lines and wrinkles.
Both the Future Advanced Eye Serum and Pure Radiance eye cream contain the same percentage of Acetyl Hexapeptide-8 in them so they are both equally as good as the other at tackling fine lines and wrinkles.
Hollowing: Hollowing under the eyes is another age-related under-eye concern, it is characterised by a sunken look under the eye area and is attributed to structural ageing which includes the loss of fat, collagen, and elastin.
Adipofill'in is the best ingredient that helps to reverse hollowing, it has a lipofilling-like action that helps to reverses age-related structural ageing due to lipoatrophy (loss of adipose tissue) by increasing fatty tissue volume, providing facial rejuvenation and a complete anti-ageing improvement through a non-invasive method. By stimulating adipose tissue growth it helps to reduce the appearance of structural ageing and plump up the skin.
When it comes to symptoms of ageing, one of the first places we see wrinkles and fine lines is around the eyes, this delicate area necessitates specific care to keep it looking its best. That is exactly what anti-aging eye creams do. They're designed to target the sensitive skin around the eyes, delivering moisture and just the perfect amount of specialised active ingredients to aid eye concerns. They can help to reduce the appearance of bags, puffiness, and uneven tone while also keeping the region nourished and smooth. They also defend against the appearance of premature ageing. Our saviour!
Even though some people believe that you don't need an eye cream, the right anti-aging eye serum or cream can aid if with smoothing out fine lines around your eyes because they’re specifically designed for this delicate area.